SimplePlus 7”: the unsung hero of touch displays

By Frank Ploenissen | 23 November 2023

Sometimes products need a fanfare and sometimes… well, they’re just quietly great. Our new 7” SimplePlus touch display is in the second category. It’s superb ­– in the right hands. What do we mean by that? Well, on the face of it, it’s what might be called ‘mid-range’. A product that delivers the perfect balance between cost and performance, which is exactly what you need if you’re looking for affordability without cutting corners. You might call it the unsung hero of touch displays.

From a technical perspective, the 7” SimplePlus touch display delivers. It features an LVDS interface and wide viewing angle and is bright enough for indoor and shaded outdoor applications. This means it’s great for products that require full color graphics with a medium amount of illustrated data, such as laboratory equipment, signal generators or audio controllers.

Product Code AMA-070A09-DU2511-G010
Size 7” wide (800x480 pixel resolution)
Viewing Angle 170°/170°
Capacitive Touch? yes
Coverglass 1.1mm with decorative black border print
Brightness 500 cd/m² TFT, LED driving circuit on board
Interface LVDS
Contrast 1000:1
Operating Temperature -20º to +70ºC
Compatibility ACC-THV65-AMA-070A09 Driving Board

Our customers frequently tell us that another excellent benefit of choosing SimplePlus touch displays is that we can quickly provide samples from stock, meaning they can create a proof of concept rapidly. We also offer the flexibility to adjust our standard touch displays for mass production, and can make changes to coverglass printing, glass size and touch interface – just to name a few. Talk to us and find out what we can do for you.

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About Author

Frank Ploenissen - Marketing Manager Display Integration, Avnet at Avnet

After getting his diploma in electrical engineering, Frank entered the world of display solution and distribution in the year 2000, holding product responsibility for several display and touch lines. Starting 2007 he worked as a sales and marketing manager for a design and manufacturing company of CCFL and LED backlight drivers, and afterwards established the German branch for a Austrian display and solution provider. In 2013, Frank joined former MSC which in turn was bought by Avnet.
In his current role as Marketing Manager Display Integration, Frank and his team supports the Avnet team and their customers concerning the integration of display products into customer applications and steers and extends the product lines of SimplePlus and MipiPlus display solutions.
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Our Avnet Displays come in a range of form-factors and our display-experts are on hand to guide you in the creation of display or touch solutions that meet your requirements. Find out how Avnet Displays can propel your product innovation and get in touch today.